5/26/2023 0 Comments Poster design![]() Strong colors are often an eye-catcher in a poster. You should choose the font color in such a way that it contrasts strongly with the background.Ĭhoose colors that match the message and with high contrast for a better distance effect and attention. Make sure not to place the text at the edge of the poster sheet, even though there are some very well-designed vintage posters with text at the edges. Finally, you should integrate the core statement on the poster into the overall layout. Furthermore, keywords and key terms make it easier for the viewer to understand the message. Therefore, the statements should be brief and concise. The content and information must be easy and quick to grasp as well as memorable and persuasive. In addition, determine the fonts: selected font should achieve a long-distance effect, so that the text is legible from more than 100 inches.An effective poster should always be designed for the defined target group. First, define the target group: address the message of the poster to a clearly defined target group.Important design principles must be observed when designing posters: a clearly structured message or statement.have an interesting design (original combination of font, image and color), and.be memorable (original motifs and texts),.attract attention (optical eye-catching through shape and color),.Consequently, each viewer may interpret a poster differently, based on his or her origin, the background, and social as well as political realities. Finally, the viewer’s reaction to the poster depends on his interests, inclinations and especially on his social situation. If the viewer feels addressed, a poster can influence his or her decisions through text and images.Īn optimally designed poster appeals to the viewer’s curiosity, his or her intellect, but also unconsciously to the emotional side. A poster is placed on a suitable area in the public space to convey a message.Ī poster is supposed to catch the attention, inform, convince and provoke. ![]() In this article, you will find basic information about posters and good poster design.Ī poster is a monochrome or multicolored sheet of paper, usually designed with text and images. What makes a good poster design? Poster designers should follow a few basic rules when creating a poster to make it as effective as possible.
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